Image-Line's CFO Frank Van Biesen states, “Growing Deckadance any further required our expanding into hardware development, which would have diverted attention from our core business of developing FL Studio, our highly successful music production application and related software. With Gibson Brands building new products around Deckadance, not only will existing Deckadance customers receive ongoing support, but with Gibson’s proven hardware expertise Deckadance enthusiasts can look forward to a bright future.”
The core of Deckadance’s software team will remain intact to ensure consistency in future development, as well as make sure that future innovations are consistent with what users love about Deckadance. Because the sale was a friendly and strategic move for both companies, Image-Line and Gibson will collaborate closely to create the smoothest transition possible.
According to Gibson Brands CEO and Chairman Henry Juszkiewicz, “We have many exciting plans for Stanton, and projects that will rejuvenate the DJ scene in the years to come. Acquiring Deckadance is a huge step forward in that direction. We’re grateful to Image-Line for creating a strong foundation, and can’t wait to build additional innovations on that foundation.”
Message to our customers
As the sale was a friendly and strategic move for both companies, Image-Line and Gibson will collaborate closely to create the smoothest transition possible. You will receive instructions from us in the near future on how to migrate your Deckadance license and account to the Stanton side of the Gibson equation (under Stanton DJ). We will continue to host Deckadance 2.43 (and activation keys) on our servers for the foreseeable future, but do encourage you to download and save a copy for your use until Stanton comes on stream.
Please create a support ticket if you have further questions.
About Image Line Software:
Established in 1994, Image Line Software provides high quality music applications to the computer- based music community and is well known for its leading digital audio workstation (DAW) package FL Studio as used by artists such as Avicii, Afrojack, Martin Garrix etc, FL Studio Mobile (Android & iOS), Groove Machine Mobile (Android, iOS & Windows App), high quality VST synthesizers and innovative Effect/Processing plugins including Harmor, Sytrus, Maximus & Gross Beat. In addition to audio software, Image Line Software develops and distributes the web site building application, EZGenerator.
About Gibson Brands:
Gibson Brands, the fastest-growing company in the music and sound industries, was founded in 1894 and is headquartered in Nashville, Tennessee. Gibson Brands is a global leader in musical instruments, consumer electronics, and professional audio, and is dedicated to bringing the finest experiences to consumers by offering exceptional products with world-recognized brands.
Gibson Brands has a portfolio of over 100 well-recognized brand names starting with the #1 guitar brand, Gibson. Other instrument brands include Epiphone, Dobro, Valley Arts, Kramer, Steinberger, Tobias, Slingerland, Maestro, Baldwin, Hamilton, Chickering and Wurlitzer. In professional audio, KRK Systems, TASCAM, Cerwin-Vega, Stanton, and Cakewalk also continue Gibson’s tradition of quality in their respective markets. Consumer electronics brands include Onkyo, Integra, TEAC, and Esoteric. Gibson Brands recently expanded its reach into consumer markets with the acquisition of Philips' Home Entertainment based in Hong Kong—a company that invented the cassette tape, the CD format, the DVD format and the MP3 format. Under the Philips and Fidelio brand names, Gibson Brands continue to represent the ideal combination of innovation, tradition and a dedication to improving design while maintaining the highest level of craftsmanship. A global company, Gibson Brands has manufacturing, marketing and research and development centers throughout the world. All Gibson Brands are dedicated to innovation, prestige and improving the quality of life and music for its customers. Its goal is to provide the most exceptional customer audio products and experiences in the world.
Maureen O’Connor/Eileen Thompson-Ray/Joe Schneider
Rogers & Cowan